Case Study: Home-based Business Research

Project goals:

Horsham District Council wanted to find out how many home-based businesses there are in the area, how much they contribute to the local economy, and the nature of the support they need for growth leading to greater profitability and more employment.

How the research helped:

We obtained reliable data on the number and nature of home-based businesses, their aspirations, sources of information, funding and advice, and provided guidelines on the role the Council could play in their development. Horsham is now regarded by other Councils and central government as a champion of home-based businesses and an authority on their contribution to the economy.

Download the full case history here.